My Audio Presentation of my Magazine Project

Researching the local music scene:
https://drive.google.com/file/d/0B7UhlZvshbjmbHNNdGlyQ1VxYjQ/edit?usp=sharing

To research and brainstorm the needs and desires of my target audience within Brighton so I can appeal to them effectively in my practical work

1. According to your survey results, which things in life do your target audience prioritise?
They are predominantly male
They are predominantly 17 to 21
They are predominantly like Pop
They download music illegally
Mainly listen to music through a mobile device



2. Which responses surprises you and why?

3. What did you wish you had asked but didn't?

4. Which aspects of the Brighton Music scene do you need to research the most of?

aim: to construct a health and safety assessment of one or more photo shoots you will be conducting for my magaze considering all possible eventualities

• key skills : professional responsibility
• applying my knowledge of professional practices
• showing my forethought and evidence of planning an event
• using the opportunity to research independently for my individual situation

TUC - Trade union congress

The health and safety at work act 1974

• had to be followed by all people who employed people
• h&s commission was created

NUJ

• represents uk journalists and protects their rights
• has a committee which meets just to discuss H&S

What types of risks may there be in a photo-shoot

• Epilepsy - someone could have a bad reaction to the camera flash causing them to have a fit
• tripping over wires, there could be a loose wire from the camera causing one of them to fall over and injure themselves
• fire - as there is electricity the wire could split and this could either burn/ electrocute them
• dropping equipment 

hazard:  anything that can cause harm e.g. - a chemical
risk: How great the chance that someone will be harmed by the hazard

the likely effects of the hazards are - major, serious or slight

what are the main hazards within the location of your photo-shoot?

• paint fumes that are on the white wall of Mr Salter's office, this could affect some people differently than others.
• tripping on wires that could be loose

Version 3 - https://drive.google.com/file/d/0B7UhlZvshbjmSXFOcTJseWtFR0U/edit?usp=sharing

 

to plan my main fictional artist to feature in my magazine in preperation for my first round of photoshoots. To also consider chooice of models and requirements.

To set myself a realistic time frame for completing tasks within this project, aiming to motivate and organise myself in a professional manner.

Version 1
https://docs.google.com/file/d/0B7UhlZvshbjmRlZBeTJ2Mk5WMXM/edit?usp=sharing

Version 2

https://drive.google.com/file/d/0B7UhlZvshbjmRlZBeTJ2Mk5WMXM/edit?usp=sharing

Aim: to further identify those involved in the creation of a printed magazine & investigate issues prior to production

EQUIPMENT - ISSUES AND SOLUTIONS

SD card- when the SD card eventually gets full I will need to back up the previous photos I have taken onto my laptop. If the SD card is too small or big for my computer I will then need to use a USB lead to import my pictures from my camera.

Tripod- My tripod could break and then I would have to either buy another one or get a spare leg from a hardware store.

Lighting- the lighting might  be wrong so I would need to make sure that I bring different lenses and spare pieces

Lenses - There could be a problem with the lenses ( dirty or broken ) so I would need to replace in case of any problems.

PERSONNEL

Availability - People you would want to photo shoot may have made other arrangements and would not be available therefore would have to arrange for another day to photo shoot meaning that other tools may not be free so there could be a big dilemma.

A back up plan - If someone is not available I will have to think of a plan B and a second option

Clothing - The clothing might not suit the performer so we would either have to get other clothing or get another person

LOCATION

There might be a protest in town causing my photo shoot to be too busy

accessibility -

to consider what makes good market research and start of a draft of a questionnaire to help us plan our magazines.

How do you make an effective and helpful questionnaire?

• Make it clear to understand
• Always include an 'other' box
• Make sure that the question is in relation to the options
• Don't make the question too long - be to the point
• 5 or more options on every question

A licker scale is a question with measures a respondent's towards a particular subject.

A question that uses numbers is known as a semantic-differential scale

Topics I will need to ask about in my questionnaire

Age
Gender
Genres of music
Layout of magazine
how often do you go to gigs
which venues have you been to
which venues would you want to go to
do you follow music blogs
if so, which one
preferred artists
favourite front cover from a range
style of photography
Representation of males and females
colour schemes of 2
music consumption

Version 3 of Audience Investigation Report - https://drive.google.com/file/d/0B7UhlZvshbjmM0c4SVl0WkJQSEU/edit?usp=sharing

To research local products, venues, events, businesses and identify how/why they are relevant to their target audience.

Production of magazines are paid for either by: 

• advertising brands and products within it
• Purchase price
• pre-paid subscription services
• or all of the above 

   Name                                                     Types                                              URL

 Brighton dome                  Entertainment                                  http://brightondome.org

Concorde 2                  Entertainment                                 http://www.concorde2.co.uk

Brighton Komedia       Entertainment                               http://www.komedia.co.uk/brighton/

Size                       Retail/ shops                                   http://www.size.co.uk/home

Badger                  Retail/ shops                                   http://www.badgerclothing.co.uk

Loot                      Retail/ shops                                  http://www.lootclothing.net

 

Nandos                 Food/Drink                                http://www.nandos.co.uk/restaurant/brighton

Subway                Food/drink                                        http://www.subway.co.uk/store-finder/store-detail.aspx?sid=453055184

Pizza express        Food/Drink                         http://www.pizzaexpress.com/visit-a-restaurant/restaurant/brighton-jubilee-street

Newbery cricket        Services                                       http://www.newbery.co.uk

02                              service                                          https://www.o2.co.uk/shop

Vodafone                   service                                          http://www.vodafone.co.uk

Aim : To consider how magazine staff are divided in terms of their skills

The publishing sector in the UK

• The whole industry employs 50.000 in the newspaper sector.
• 50,500 work in journals and magazines
• 33,000 in the book industry
• 12,000 in other information service activities

                           www.creativeskillset.org

What do you think are the responsibilities of a chief editor ?

• Finalizes the magazine
• delegation is important
• job setting for lower hierarchal workers
• the public face of the story
• attend functions
• write columns
• lead meetings
• budget control
• build up contracts and connections
• they use strategic planning
• motivating there team
• legal decisions 'is what I've published, legal?'

aim : to analyze music magazines, considering how their genre is conveyed and the typical features of a front cover

music magazines I have heard of

• NME
• XXL
• LIVE
• COMPLEX
• UNCUT

music magazines I have read/ bought


Magazine title : Q MAGAZINE  

Publisher : Bauer media   

Target audience:  The main target audience will be from ages of 21- 40 however, Muse is a long established band older readers might like as well as Joe Strammer from the Clash younger and older age groups may still read this magazine. The main gender will be males but there may be various females who will enjoy this.

Genre:  The type of genre's are mainly rock as there are bands such as Muse, The clash and The Vaccines, however there is always pop genre's such as Michael Jackson.


Main articles : Muse's latest tour ( cover story ), articles on Joe Strummer and John Lydon.

3 male photos...
John Lydon - sticky up hair, mad expression of his face, drinking cider in a wine glass and eating a cherry pie. Sense of humour.

Joe strummer - greasy hair, on stage, on floor in middle of performance


3 female photos...
Chan Marshall - woman on the verge of a nervous break down




              
                                   

Finance:{ money coming in -- advertising, sponsorship, investors, raw materials, rent }
                { money going out -- printing, salaries, }

Time: Deadlines

Personnel: Staff, Proof readers, Writers, Journalists, Photographers, Editors, Publishes

Facilities: Office space?, printers, desktops

materials: photos/ copy

contributors: artists/ band

Band locations ?

Location permissions with public liability insurance.
Health and Safety
National union journalists
PCC press complaints commission